Color Contact Lenses Can Improve Practice Efficiency
Practice efficiency is a topic of great interest to most of us. When I evaluated the areas of my practice where I can create improvements in efficiency, one area was patient contact lens training, specifically insertion and removal. Most doctors are not involved in the patient training; however we are involved in creating the process that is followed by our team members. I have found that one challenge many of our patients have in this learning process is being able to see the lens when they are working with it. One way to make this process more efficient, and even fun for our patients, is to train using a color contact lens. Have your team determine on their own what color or colors they think will look good on their patient’s eyes, and then train them with colors. It will be easier for your patients to see the lens on their eye, and of course they will also see what they look like in colors. Have them use a different color for each eye to make it even more fun.
Not only will using colors for contact lens I and R training speed up the training process by allowing the patients to see the lens move on their eye, but it will also increase your sales of color contact lenses. Even if you are fitting your patients in a different lens for every day wear, start the training process with colors. In our office we have every new contact lens patient put their lenses in and take them out three times before we allow them to go home with the lenses. We have followed this protocol for 20 years and I have never had a patient call back later that day or night with difficulty with insertion or removal of their lenses. If you are fitting your patient with a multifocal, staff can do the initial training with colors, and then for the final insertion the patient will use the multifocal.
At least give this a try in your office. I look forward to your emails letting me know of your success.
April Jasper, OD, FAAO has a private practice in West Palm Beach, Florida. She serves on several Advisory boards including Vision Source, Allergan and Alcon. Dr. Jasper is President of the Florida Optometric Association. Her passion is sharing with her colleagues in areas of practice management and technology in an effort to help them become more successful in patient care and personal growth. She has created the company Distinctive Strategies and Leadership to accomplish that mission. Learn more at www.DistinctiveStrategies.com.