As your daily disposable business grows, it is important to maintain an infrastructure for future growth. Growth starts with being deliberate about where you want to go. Whether a practice is at 20%, 50%, or 80% daily disposable wearers, focus on the basics to continue positive movement in those metrics. Develop your staff and prepare supplies to maximize success.

1. Staffing: Develop your staff education and excitement around the newest technology. Staff needs to understand your commitment to daily disposable contact lenses. Make sure they are wearing the newest option for their eyes and their vision. From the newest, most comfortable daily disposable to improved optics and designs, make sure you are giving them something to talk about. The staff will become the biggest advocate for future growth.

Additionally, focus on the follow-through. Develop a system so that the staff understands any follow-up care or appointments necessary and how to complete the patient’s annual supply sale. Obviously, patients need to feel comfortable with the plan and well equipped as they leave the office.

2. Diagnostic lenses: Keeping up with the diagnostic lenses could be one of the biggest challenges with daily disposable growth. If you don’t have the correct prescription for a patient in a lens you want, it makes it difficult to fit that lens. Make sure the staff have all the tools to help keep up with fitting sets. The solution may be as simple as a bar scanner or a system of staff training, but take the time to ensure your fit sets are full and ready to be used when the next patient is in your chair.

Proper planning increases the likelihood that the patient’s experience is positive, while maximizing the odds for patient and practice success with daily disposable growth. Analyze the basics of your infrastructure and strengthen your core as needed. Daily disposable growth will follow.

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